Kimmy Phan @ Digiday Media Buying Summit

Kimmy Phan will be speaking at The Digiday Media Buying Summit on the "Harnessing the Power of Creators" panel. We’ll be discussing how hashtag#talent and hashtag#technology are driving the growth of the creator economy. From discovering the right creators to analyzing content and utilizing data-driven measurements, we’ll cover how these innovations are enhancing marketing strategies.

Summit Background: This Summit equips you with the knowledge, strategies and connections you need to navigate the ever-changing media buying and marketing landscape.

This year’s summit will explore the challenges and opportunities shaping media buying and marketing: harnessing the power of the creator economy, embracing connected TV, unlocking the power of retail media networks, the pros and cons of automated buying, cultivating a diverse staff to ensure a plurality of thought, the future of connected TV and so much more.